Why buy a jigsaw puzzle?
Studies show that the average time a consumer spends viewing an ad is less than 9 seconds. Furthermore, for an advertisement to stick in people's minds, they often need to be repeatedly exposed to it.
On average, experts suggest that a consumer needs to see an ad at least 11 times before it begins to take root in their long-term memory.
What are the benefits?
Fitting puzzle pieces together requires concentration, improves short-term memory and problem-solving skills. The effort involved strengthens brain cell connections and speeds up mental functioning.
Assembling a puzzle also helps improve our spatial reasoning, which is useful when driving, enhances learning ability, relieves stress, and strengthens bonds with loved ones and friends.