Why buy a jigsaw puzzle?
Studies show that the average time a consumer spends viewing an advertisement is less than 9 seconds. Furthermore, for an advertisement to stick in people's minds, it often needs to be repeatedly exposed.
On average, experts suggest that a consumer needs to see an ad at least 11 times before it begins to take root in their long-term memory.
What are the benefits?
Fitting together puzzle pieces requires concentration, improves short-term memory and problem-solving skills. The effort involved strengthens brain cell connections and speeds up mental functioning.
Assembling a puzzle also helps to improve our spatial reasoning, useful when driving vehicles, improves learning ability, relieves stress, and strengthens bonds with loved ones and friends.